I've had so much stuff scheduled, I forgot to check and see if there was something scheduled for today. Well there wasn't and there is nothing scheduled for the rest of the week either.
Guess I'll be busier this afternoon than originally planned.
Well, here's something I heard on TV last night.
I wasn't paying attention, because that's how I watch TV, so I don't have the full story, but Today Tonight was on Channel 7 and there was a woman exposing something about the false advertising on "health" foods.
Something about multigrain bread being just white bread with a few grains thrown in, if you want a better option buy wholewheat multigrain or something. I eat plain white bread and yes, I know it isn't good for me, but that's what my teeth can handle, so that's what I eat.
Then she said something about items containing fruit, apparently it isn't always real fruit that you are getting but a fruit flavoured paste. Like those special K snack bars I recently tried and liked.
Most of this I already knew because I read labels pretty carefully, checking the numbers for the ones I'm allergic to. (so I knew those bars had fruit flavoured paste, but they're not a part of my daily diet)
What she said next made me listen a little more closely. Foods that are "high in fibre", foods that have extra fibre added, blah, blah....apparently, according to this lady, all that extra fibre is filler made from.......wait for it.......wood pulp.
If you see number 460 listed in the ingredients panel, you're getting wood pulp as the fibre content.
Now I don't know about you, but if I'm eating cereal, I want it to be grains, not somebody's ground up pine tree. Or whatever waste wood they are using. This is probably a by-product from paper and cardboard manufacture. At least that's my thinking, my opinion. Not that I do much thinking.
Remember an advertisement from a few years ago where somebody was sampling a "healthy" food and said "mmm, cardboardy". Wait a minute, that was actually "Xander" in an episode of Buffy the Vampire Slayer, eating a "health bar".
Remember all those ads that claim "this cereal is so tasteless you might as well be eating the box"?
Maybe now we know why!
Maybe half the content is made of cardboard! Mmm, fibrousy goodness. Ha Ha.
Don't quote me on this, remember I wasn't paying close attention, I was buried pretty deeply in the book I was reading.
Do a little label reading, do some research, call or email the companies about any concerns you may have.
Unless it doesn't bother you.
After all, wood pulp is fibre, so essentially you are getting what the wording on the packet claims.
High in fibre.
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